DriftLead, PPC Experts You Can Trust
But if you're new to PPC or struggling with it as an experienced marketer, it can be confusing and frustrating trying to figure out how to successfully use paid media to boost your results on Google Ads, Facebook Ads, Bing Ads, and more. Fortunately, there's an experienced team of PPC specialists at DriftLead who can help.
What We Bring to Our Clients
Quality
Our team of PPC experts has years of experience building high-performing PPC ads that not only get great conversion rates but also get high click-through rates.
Turnkey Solutions
We offer an end-to-end PPC strategy package that not only helps businesses rank better on search engines but also helps them get more customers through conversions on their website.
Transparency
We believe transparency is everything so we provide our clients with detailed insights on how their ads are performing in real-time so they can make informed decisions about how to allocate their budget or resources.
High Customer Satisfaction
Our team of PPC experts has years of experience building high-performing PPC ads that not only get great conversion rates but also get high click-through rates.
Certified Google Partner
We are a trusted Google partner, meaning that we are not only certified on Google Ads but we have direct communication with Google’s product team.
Results
We provide our clients with powerful PPC advertising services from strategy and consulting to management and optimization.
About DriftLead
After years in the field, we've developed several strategies that our clients love to use to increase their ROI and decrease their overall costs on PPC. These strategies aren't just limited to Google Ads either; they work with Bing Ads, Facebook Ads, LinkedIn Ads, and more!One thing we love to do at DriftLead is learn. So we're always looking for ways to improve our work and give you (our clients) a better experience—through in-depth research, industry best practices, and valuable case studies.We have a team of specialists who have years of experience in PPC and have worked with clients in various industries: from eCommerce to technology. If you need help with paid advertising or would like us to review your current campaign performance, let's talk!
PPC Specialists You Can Trust
If you're thinking about using pay-per-click advertising (also known as PPC) to help drive customers to your website, it's a good idea to look to an expert to help. The internet is littered with paid marketing consultants and companies who say they can help you create successful ad campaigns—but how do you know which ones are qualified? Consider DriftLead—Our team of experts has over a decade of experience helping business owners increase traffic and conversions through PPC.Our PPC Credentials
Our team of Google Ads (formerly AdWords) consultants and experts work with Google, Bing, Facebook, LinkedIn, and other channels to deliver effective paid media campaigns for our clients. We are a certified Google partner and an Upwork Top Rated Plus business. Our team specializes in PPC management across search advertising, display and video targeting, remarketing, shopping ads, and lead generation. In addition, we have extensive experience working with sizeable B2B and B2C businesses to develop efficient marketing programs with high ROIs.
WHAT DO PAID
Media Experts Do?
You may already know about paid media options for your business: ads on Facebook, Twitter, and other social platforms; promoted tweets or articles in your industry; display advertising on sites like Hulu or Craigslist; search advertising on Google and Bing. These are all forms of paid media.If you're running a paid media campaign for your business, whether through Facebook Ads or Google, for example, it's essential to ensure that every step of the user experience is optimized. You can ensure that prospects convert at their highest possible rate by enticing leads, directing them to customized landing pages, and nurturing them through a personalized sales funnel. Optimizing each component of your paid media campaign will maximize conversions, click-through rates, and spend efficiency—this is where a paid media expert can help you.For example, suppose you're getting many clicks from desktop devices but not any conversions from them. In that case, we adjust your campaign accordingly so that you aren't wasting money on clicks coming from users who are unlikely to convert. From structuring your accounts in a way that complements your goals to optimizing your landing page for conversions, PPC specialists can help you make the most of every dollar of ad spend. DriftLead is also happy to provide strategic guidance on creative messaging and effective ad design.
Why Hire a Paid Media Expert?
If you want to get your message out there and increase your brand awareness, paid media is a great way to go. But if you don't know what you're doing (or even if you do), it can backfire quickly. Hiring an expert to manage your account will help keep everything running smoothly and yield better ROI.
Why Hire DriftLead?
It's best to consider several factors when looking for a PPC agency or consultancy to work with your business. First, whoever you hire must understand how all paid media channels complement each other and function technically. Your Paid Media agency should also have strong analytical skills to identify issues quickly and know how to respond to them. They should also offer strategic insights into your account to help optimize future performance. Lastly, you will want them to be friendly and approachable while being honest and transparent at every step. At DriftLead we take pride in our ability to provide excellent quality services while offering great value for the price.Results-Driven Paid Media Services
So much goes into a successful paid media strategy that it can be overwhelming and challenging to know where to start. Because of that, it's a good idea to hire an agency to provide strategic direction and take care of the execution. At DriftLead, we're results-driven paid media consultants, meaning that we let historical performance inform all of our decisions. We start by auditing previous performance and competitor data to understand what has worked for your business and others in your industry. This gives us a starting point for your paid media campaign. We also use our prior experience to make suggestions based on what has worked for other clients with similar business models.If you want to get a jump start on the auditing process, you can use our tool, DriftLook to get a glimpse at your competitor's paid media campaigns.Paid media is not a one-size-fits-all solution, so something that worked well for one business may not work for companies in particular industries. However, the auditing process can help us sift through the possible approaches. At DriftLead, we only implement paid media services that we know first-hand to be highly effective and profitable based on our team's experiences—giving you the best shot at success. With our expertise, advanced technology, and a growing understanding of your business, you can rest assured that you will get results from your paid media campaigns.
Transparent Reporting and Communication
We let you know what we are doing, when we're doing it, and why. With our continual monitoring and optimizations, no detail will be overlooked. All communication is documented on every account and organized so that everyone can easily access it. Transparency is essential to keep clients informed and aware of all wins, losses, progress, and findings – even if those findings aren't what they expected!At DriftLead, you get customized reporting and regular meetings to review performance. So there are no surprises, and our clients know what's going on from start to finish.
Objective-Oriented Campaigns
It's hard to know where to start if you are just starting your business or are ready to begin scaling up. If you aren't sure what will deliver measurable results, DriftLead is here for you. We take a highly objective-oriented approach to building and managing paid media campaigns. We determine what is most important to your business and create a funnel that compliments that objective.For instance, if you have a new product you want to sell online, we may implement an omnichannel shopping campaign with retargeting. However, if your objective is to drive leads, we may hone in on paid search ads or use a lead magnet to obtain prospect customer information.We test multiple ad copy variations, landing page structure, and calls-to-action (CTAs) to work toward the most effective funnel progressive.
View Our Success Stories
Learn about our results for businesses of all sizes and needs. Browse through a few success stories to see how we've transformed various company's paid media campaigns.For instance, we improved the conversion rate for Apex Learning by over 1300% by implementing a hyper-segmented paid search account and implementing a variety of CRO tactics.
