A Comprehensive ClickFunnels Review - 2024

18 Jan, 2024

Learn about the pros and cons of the popular landing page and sales funnel platform in this comprehensive Clickfunnels review.

A Comprehensive ClickFunnels Review - 2024

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Let's pretend you've just spent countless hours crafting the perfect product. You've polished every feature, ironed out every bug, and you're ready to unveil it to the world. But there's one problem - how do you get your masterpiece in front of the right people?

Landing pages and sales funnels are like the yellow brick road of online marketing, guiding potential customers from your ad creative to sale and from thinking, "Who are you?" to "Shut up and take my money!" But building an effective sales funnel can feel like assembling IKEA furniture without the instructions - confusing, frustrating, and likely to end in tears.


Tools like ClickFunnels make it easy to create, track, and automate your sales funnels to increase conversion rates and improve sales. But with many popular alternatives on the market, like Unbounce, InstaPage, LeadPages, and Hubspot, you probably want a little direction on which one to choose. Today, we will give you an honest ClickFunnels review and help you decide whether this tool is what's missing from your marketing belt.

What is ClickFunnels?

ClickFunnels is an all-in-one online tool designed to help entrepreneurs and businesses build high-converting websites and sales funnels. Founded in 2014 by Russell Brunson, ClickFunnels has since become a popular choice for digital marketers, small business owners, creators, teachers, coaches, and influencers alike.

At its core, ClickFunnels is a sales funnel creator that automates the sales process from start to finish. It gives users the power to control each stage of the purchasing journey, from attracting potential customers to converting them into actual paying customers.

With ClickFunnels, you can build regular websites, opt-in pages, landing pages, membership websites, squeeze pages, webinars, and more.

ClickFunnels also offers a range of pre-made, customizable designs for sales funnels, making it easier for businesses and entrepreneurs to sell and market their products and services. It even allows users to design courses, establish effective sales funnels for marketing, process payments, distribute course material, and build a membership area, all seamlessly on the ClickFunnels platform.


Top Features We Love

After using ClickFunnels and various other landing page and funnel tools, here are our favorite features that set this tool apart:

  1. Sales Funnel Builder: ClickFunnels' core feature is its sales funnel builder, which allows users to effectively convert leads. It simplifies the process of creating marketing and sales funnels from the ground up, making it easy for businesses to attract, engage, and convert their audience.

  2. Drag-and-Drop Website and Landing Page Builder: ClickFunnels offers a user-friendly drag-and-drop builder for creating websites and landing pages. This feature gives users the freedom to make each page look exactly how they want, without dealing with any tedious coding.

  3. High-Converting Templates: ClickFunnels provides a wide range of high-converting, plug-and-play templates for various types of sales funnels. These templates can be customized to fit the specific needs of the business, saving users time and effort in designing their funnels.

  4. Integration with Third-Party Apps: ClickFunnels integrates seamlessly with a variety of third-party apps, making it easier for users to connect their marketing, sales, and business processes. This includes integrations with popular platforms like PayPal, WordPress, Shopify, and more.

  5. Automated Workflows and Email Sequencing: ClickFunnels allows users to automate their marketing workflows and email sequences, helping them nurture leads and convert them into customers more efficiently.

  6. Course Creation and Delivery: With ClickFunnels, users can design and deliver online courses. It helps users stay organized by grouping lessons into different categories and sections, making it an excellent tool for educators and course creators.

  7. Analytics Dashboard: ClickFunnels automatically tracks analytics to give users insights into how their funnels perform. Users can view their overall performance as well as the performance of each individual funnel, including data around total orders, total opt-ins, total page views, and conversion rate on a daily or weekly basis.

  8. Customer Relationship Management (CRM): ClickFunnels also offers a CRM feature, helping businesses manage their customer relationships more effectively.


Things We Don't Love

While Clickfunnels does offer a host of helpful features and can ultimately help drive traction for your business, there are some not-so-exciting things that either we have experienced firsthand, or others have complained about, so let's touch on those.

  1. Slow Page Load Times: One of the most frequently mentioned issues online, and something we've also occasionally experienced with ClickFunnels, is the slow page load times. While not unbearably slow, these pages sometimes tend to load slower than pages we've built with Unbounce, etc. However, it seems that the page load time slows as you add more widgets and media to it (Clickfunnels really encourages video usage) so this is to be expected.

  2. Price: Clickfunnels is priced a bit higher than alternative products, with the base plan starting at $147 per month (compared to Unbounce for instance which starts at $99 per month)

  3. Customer Support: The customer support team is not exactly jumping with joy to assist you. It can take days sometimes to hear back from them, and when technical errors arise, there is a lot of run-around, and it can take forever to get the problem resolved.

  4. Minor bugs: The platform is a bit buggy; we've run into problems with the integrations, automation, etc. But this is not atypical for a SaaS product.

Who Should Use ClickFunnels?

ClickFunnels is a versatile tool that a wide range of businesses can use. However, it is particularly well-suited for businesses and entrepreneurs who are focused on lead generation, digital products, webinars, and online courses. Here are the types of businesses that it's particularly great for:

  • Lead Generation Businesses: ClickFunnels is designed to help businesses attract and convert leads. It's particularly effective for businesses that rely heavily on lead generation, such as marketing and advertising agencies, consulting firms, and service-based businesses.

  • Digital Product Creators: For creators of digital products like eBooks, software, or digital art, ClickFunnels provides a platform to showcase and sell their products directly to consumers. It simplifies the sales process, making it easier for creators to focus on what they do best: creating.

  • Webinar Hosts: ClickFunnels is a popular choice for individuals and businesses that host webinars. It allows hosts to create a sales funnel around their webinar, capturing leads and converting them into attendees and, ultimately, customers.

  • Online Course Creators: Educators and course creators can use ClickFunnels to design and deliver their online courses. It provides tools for organizing lessons and managing students, making it an excellent choice for anyone in the education sector.

They are working on robust e-commerce support, but for now, it's best for lead gen.

Final Verdict

ClickFunnels is a comprehensive marketing tool that offers a wide range of features designed to help businesses and marketers create high-converting sales funnels. It is particularly beneficial for businesses focused on lead generation, digital products, webinars, and online courses.

However, it's not without its drawbacks. You may experience slow load times, limited customization options, and less-than-stellar customer support.

Despite these issues, ClickFunnels can prove to be a valuable tool for your business. It's easy to use, allows you to launch ideas quickly, and supports various external integrations.

In terms of pricing, ClickFunnels is not the cheapest option on the market. However, considering the range of features it offers, many users find it to be a worthwhile investment.

In conclusion, ClickFunnels is a powerful tool that can greatly benefit businesses and individuals focused on online marketing and sales. However, it may not be the best fit for everyone, particularly those with highly specific needs or those who prioritize page speed and customer support.

As always, it's recommended to take advantage of the free trial to see if ClickFunnels meets your specific needs before making a commitment.


Closing Thoughts

Having a well-optimized sales funnel can be the difference between a thriving business and one that's struggling to convert leads into customers. While tools like ClickFunnels can be a great help, setting up and managing a sales funnel can still be a complex task that requires time, expertise, and a deep understanding of your audience.

That's where DriftLead comes in. Specializing in landing page optimization and Conversion Rate Optimization (CRO), DriftLead can take the hassle out of setting up and managing your sales funnel. With a team of experienced professionals, DriftLead can help you create a sales funnel that not only attracts leads but also effectively converts them into loyal customers.

But don't just take our word for it. Why not see for yourself? DriftLead is currently offering a free marketing plan, providing you with a risk-free opportunity to discover how they can help improve your conversion rates. Don't miss out on this chance to take your business to the next level. Get your free marketing plan from DriftLead today!

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